Publishing Poynters
Book and Information-Marketing News and Ideas from Dan Poynter. February 1, 2003. Copyright Para Publishing. ISSN: 1530-5694. Published continually since 1986. Circ: more than 15,000. F-R-E-E We don't accept advertising. We don't share your email address. DanPoynter@ParaPublishing.com; http://ParaPub.com; 800-PARAPUB For the Small Print, scroll to end. =============================================
IN THIS ISSUE
1. ParaNews=============================================
2. ParaTips
3. ParaResources
4. ParaThoughts
5. ParaFreebies
6. ParaCalendar
7. ParaHumor
A. MARTHA STEWART is planning to start an Oprah-style "book club" on her syndicated show.
B. AMAZON LIGHT is faster. See
http://www.kokogiak.com/amazon/
and
http://www.kokogiak.com/amazon/about.asp
C. WHSMITH ONLINE OFFERS PALM READER eBOOKSTORE. See
http://www.econtentmag.com/ecxtra/2002/7_17.html#10
D. DAN POYNTER IS COMING TO VISIT YOU if you are near:
Boston
Chicago
Cocoa Beach
Fresno
Houston
Los Angeles
Marshfield
Norfolk
Orlando
San Diego
Santa Barbara
Spokane
St Louis
Tampa
Tucson
Universal City
Valley Forge
Vancouver
See the ParaCalendar, below.
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A. CURIOUS ABOUT A LARGE ORDER OR A DISTRIBUTOR? Lookup any U.S. company
at:
http://sbs.dnb.com/
--Thanks to Marcus Allen for this tip.
B. IF YOU EVER COME ACROSS AN ONLINE BUSINESS TERM you are unfamiliar
with (such as electronic payment systems, supply chain management, data
mining, or digital signatures), try looking up new terms on NetLingo.com
- it is a modern Internet Dictionary, for example, here is a link to more
than 550 online business terms:
http://www.netlingo.com/lumenu2.cfm?category=Online+Business+term
C. INTERNET SURFING TIPS ON HOW TO:
* Use your keyboard to go backward/forward while browsing: Alt and left or right arrow key
* Add Google's search-engine window to your Web browser so you can run a search at any time without going to a search page: http://toolbar.google.com
* Open a new Internet Explorer window when you click on a link by holding down the Shift key when clicking. A great way to view a new page while not losing the old one.
* Do a search only for images (not text) by going to http://images.google.com
* Find out which sites have a Web link to a particular site. Use a search engine, such as Google, and type in this formula: link:http://www.[any web address].com (e.g. link:http://www.ParaPub.com ).
* Find out who owns a particular site by checking: http://www.netsol.com/cgi-bin/whois/whois
and
http://www.allwhois.com
* Put a Web page into Internet Explorer storage without using Favorites: Use the Links bar. It's easy. For more information, in Internet Explorer go to: Help/Content and Index/Index tab/links/using the Links bar.
* Deal with spam by using Outlook Express to easily set it up to highlight in color the e-mails from people in your address book. This makes it simple to spot the important messages in the Inbox. For more information, in Outlook Express go to: Help/Content and Index/Index tab/rules/mail message rules
--Thanks for these tips from Mike West
D. REVIEWER SOLICITS BOOKS. Heartland Reviews is a new venture by book veteran Bob Spear. See http://www.heartlandreviews.com and contact him before sending books. bobspear@lvnworth.com
E. TO MARKET YOUR BOOKS EFFICIENTLY, you need to identify and locate
your potential customer. See
http://www.bob-baker.com/qt/fourways.html
and
http://parapub.com/getpage.cfm?file=resource/promote.html
A. BODY LANGUAGE: using nonverbal communication to sell--from Brenner
Information Group.
http://www.brennerbooks.com/bodylang.html
B. GOT A PERSONAL DIGITAL ASSISTANT (PDA)? Many of us do and here is
a place where you can find software and support for your handheld machine:
http://www.pdasupport.com/
--From Jim Zinger
C. NEED AN ILLUSTRATOR? Contact Janice Phelps, 126 South Maple
Street, Lancaster, OH 43130 Tel: 740-689-2950; Fax: 740-689-2951;
jmp@JanicePhelps.com. http://www.JanicePhelps.com
D. HIRE A PROFESSIONAL TO MAKE YOUR BOOK LOOK GREAT. See
Cypress House, Cynthia Frank, 155 Cypress Street, Suite 123, Fort Bragg, CA, 95437-5401. Tel: (707) 964-9520; Fax: (707) 964-7531; e-mail: qedpress@mcn.org. Editing, production and promotion services for new publishers. Personalized and reasonable.
One-On-One Book Production & Marketing, Carolyn Porter & Alan
Gadney, 7944 Capistrano Avenue, Suite 32, West Hills, CA 91304. Tel: (818)
340-6620. cp1on1@aol.com Book and cover design, production, editing, marketing,
promotion, brochures.
Arrow Graphics, Inc., Alvart Badalian, PO Box 291, Cambridge, MA 02238.
Tel: (617) 926-8585; Fax: (617) 926-0982; e-mail: arrow@us1.channel1.com.
Complete book production. Serving the publishing industry and self-publishing
community.
Janice Phelps, 126 So. Maple Street, Lancaster, OH 43130. Tel: 740-689-2950; Fax: 740-689-2951; jmp@JanicePhelps.com; http://www.JanicePhelps.com Complete book production: design, editing, galleys, marketing.
Quest Press, Pamela Terry, 1858 So. Crescent Heights Blvd., Los Angeles, CA 90035. Tel: 323-935-6666; Fax: 323-934-2881; pam@atwtraveler.com . Designer of book interiors, book covers, web sites, plus auxiliaries.
Knockout Design, Peri Poloni, 3784 Archwood Road, Cameron Park, CA 95682. Tel: 530-676-2744; Fax: 530-676-2741; peri@KnockOutBooks.com ; http://www.KnockOutBooks.com. Specializing in all areas of book design. 18 years experience.
PageCrafters, Inc., ReNae Grant, 8441 Cove Avenue, Pensacola, FL 32534.
Tel: 850-494-1513; Fax: 850-478-5368; rGrant@PageCraftersInc.com;
http://www.PageCraftersInc.com Professional book design and production;
fast service and competitive rates.
Casa Graphics, Ernie & Patty Weckbaugh, 1718 Rogers Pl., #1-A, Burbank, CA 91504. Tel: 818-842-4278; Fax: 818-842-2960; CasaG@wgn.net. Complete production for self-publishers, cover design, editing. President, Book Publicists of Southern California.
Rutledge Books, Art Salzfass, 107 Mill Plain Road, Danbury, CT 06811.
Tel: 800-278-8533; Fax: 203-798-7272; info@RutledgeBooks.com;
http://www.RutledgeBooks.com. A full-service book producer specializing
in cooperative publishing.
BookMasters, Inc., Sherry Ringler, 2541 Ashland Road, Mansfield, OH 44905.
Tel: (800) 537-6727; tel: (419) 589-5100; fax: (419) 589-4040; info@bookmaster.com;
http://www.BookMasters.com.
Complete one-stop book manufacturing source. Composition/Printing/Binding/Fulfillment/Web
sales/E-Publishing.
1106 Design, LLC., Michele O'Hagan, 15414 No. 7th Street, #8-173, Phoenix, AZ, 85022-3519. Tel: 602-866-3226; Fax: 602-866-8166; Michele@1106Design.com; http://www.1106Design.com. Quality cover, interior design, production. Acrobat proofs. Proofreading. Reasonable rates.
MacGraphics Services, Karen Saunders, 3454 So. Cimarron Way, Aurora,
CO 80014. Tel: 303-680-2330; Fax: 303-680-2331; Karen@MacGraphics.net;
http://www.MacGraphics.net. Dynamic cover designs and attractive page
layouts that sell books.
Be It Now/Karen Ross Design, Karen Ross, 12516 Washington Place, Los
Angeles, CA 90066. Tel: 310-915-0920; Fax: 310-390-0419; Karoons@yahoo.com;
http://www.beitnow.com/publishingdesign.htm
Quality, fairly priced, 25-yrs experience BOOK design, brochures, web
& printed materials.
For more suppliers to the industry, see
http://parapub.com/supplier.cfm?
OVERCOME WRITER'S BLOCK
If you wait for inspiration, you are a waiter not a writer.
If you are having trouble getting started, look at other books. Go to the bookstore, library, and surf the Web. See what is available on your topic (and what is not). Read about writing and about your subject. More research will give you more ideas.
Paul and Sarah Edwards, the nation's “self-employment experts” and authors of eight books say, “We non-fiction writers do not get classic writer's block. We get brain block. We get disconnected from what we have to say. So, when you get stuck, ask yourself ‘What do I have to say about this?’ or ‘What do people need to know?’ Then start writing down whatever comes to mind.
“If you draw a complete blank, check out what others think about the topic by reading what they have written or doing a few interviews. Then write out what you think about what you have heard or read. What conclusions have you reached? Do you agree or disagree? Is your experience similar or different?
“What are others overlooking? What can you add? Write it all down and you are underway.
“When you have difficulty writing, try talking. Talk about what
you would like to say. Tape it if that will help you remember. Then write
down what you just said.”
http://www.PaulAndSarah.com
If you can’t seem to write just now, do something for your book, anything. Exercise your mind; take your brain for a book walk. Go somewhere either book or subject related.
“To overcome writer's block, get something—anything—down on paper. Don't wait for perfection to issue forth. Since the key to good writing is rewriting, give yourself something to edit.” —James Freund, author, Smart Negotiating : How to Make Good Deals in the Real World.
(Excerpted from Successful Nonfiction by Dan Poynter.
For 108 more inspirational tips, See
http://parapub.com/getpage.cfm?file=/resource/writing.html
A. ISBN USER'S MANUAL. FREE. See
http://www.isbn-international.org/html/userman.htm
B. THE 5TH EDITION OF BANTA’S POPULAR TECHNOVATION HANDBOOK. You
can request a FREE copy by e-mailing Nancy Wiggins at nwiggins@banta.com.
Authored by Howie Fenton, Senior Technical Consultant for Graphic Arts
Technical Foundation (GATF), the Handbook reviews current imaging technologies
affecting major print markets.
It’s an invaluable resource that will not only keep you up-to-date
on the latest technology trends, but will also help you in your departmental
planning and purchasing. You will find the latest information on these
hot topics:
Ghz chips
Operating systems
Color management
New file formats
CIP4
Print e-commerce
AND MUCH MORE!
C. SHOULD YOU USE A PEN NAME? FREE article from Ivan Hoffman, Esquire.
See
http://www.ivanhoffman.com/pennames.html
D. FREE MONTHLY EZINE helps business people write, finish, publish,
and market their eBooks or other books--fast, plus web site copywriting.
Filled with free articles, tips, personal stories, and resources by Judy
Cullins, book coach, publisher, and author of 20 books. Send an email
to subscribe@bookcoaching.com to receive "The Book Coach Says..."
and receive two free bonus eBooks.
A. Dan Poynter is criss-crossing North America to spread
the word on eBooks, dBooks, pBooks, digital printing and The New Book
Publishing Model. At some events he provides the entire four-hour writing,
publishing, promoting program while at others he gives a shorter presentation.
Contact the FMI names for details. And see /getpage.cfm?file=newbook.html
2002
August 13: Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Learning Annex, LOS ANGELES. The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677. http://www.LearningAnnex.com
August 24: ST. LOUIS Publishers Association. The full four-hour New Book Model program. Fmi: Sue Sylvia, 314-516-3551. slpa@StaircasePress.com
September 5: SPOKANE Author & Publishers Association. The full four-hour New Book Model program. Fmi: Tim Hillebrand, chief@synergetics,org. See http://www.synergetics.org/sasp/
September 10: Writing & Publishing Nonfiction, a seminar by Dan Poynter
at the Learning Annex, LOS ANGELES. The full New Book Model program. 6:30
to 10:00 PM. fmi (310) 478-6677.
http://www.LearningAnnex.com
September 21: NSA-Virginia. NORFOLK. The full four-hour New Book Model program. Fmi: Doris Young, 757-624-9603, dYoung9603@aol.com
September 22: Independent Publishers of New England. MARSHFIELD, Massachusetts.
The full four-hour program. FMI: Shel Horowitz
shel@FrugalFun.com
October 3-6: Infinity Publishing Conference. VALLEY FORGE, PA. Fmi: John Harnish, 610-348-6182. jHarnish@BuyBooksOnTheWeb.com. See http://www.infinitypublishing.com
October 9: Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Learning Annex, LOS ANGELES. The full New Book Model program. 6:30 to 10:00 PM. fmi (310) 478-6677. http://www.LearningAnnex.com
October 19-20: Book marketing/promotion/distri-bution seminar in SANTA
BARBARA with Dan Poynter. For details, contact Para Publishing, PO Box
8206-896, Santa Barbara, CA 93118-8206. Tel: (805) 968-7277, Fax: (805)
968-1379. See
http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032
October 23: Writing & Publishing Nonfiction, a seminar by Dan Poynter at The Knowledge Shop, Casselberry (ORLANDO), Florida. 7-10 pm. Fmi: 407-671-9505. http://www.KnowledgeShopOrlando.com
October 26: Writing, Publishing and Promoting Books, Association of Authors & Publishers, HOUSTON, Texas. The full four-hour New Book Model program. Fmi: Cathy Stucker, The Idea Lady, 281-265-7342, cathy@IdeaLady.com
October 31 - November 2: Special Sales Intensive. Covering nontraditional book markets (those outside of bookstores and libraries). NEW YORK CITY. Hosted by Brian Jud & Art Salzfass. Fmi: Marketing Directions iMarketBooks@aol.com 800-562-4357;
November 7: Society of Southwestern Authors, TUCSON. The full four-hour New Book Model program. Fmi: Penny Porter, wporter202@aol.com
November 16: New England Speakers' Assn. BOSTON area. Turning Your Speeches into Books; the full four-hour New Book Model program. Fmi: Steve Shama, MD. 617-277-8332. Steve Shama@aol.com
November 19: Writing & Publishing Nonfiction, a seminar by Dan Poynter
at the Learning Annex, LOS ANGELES. The full New Book Model program. 6:30
to 10:00 PM. fmi (310) 478-6677.
http://www.LearningAnnex.com
November 21: Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Discovery Center, CHICAGO. 6:00 to 10:00 PM. fmi 773-348-8120; dcenter@core.com.
November 22-24: Cat Writers Association. HOUSTON, Texas. The full four-hour
New Book Model program. Fmi: Kim Thornton,
kthornton@cox.net. http://www.catwriters.org
December 3: Baywinds, TAMPA, Florida. The full New Book Model program. 6:30-10:00 pm. Fmi: tel: 800-300-6994. info@baywinds.net.
December 6: Canadian Association of Professional Speakers. VANCOUVER, BC. Turning Your Speeches into Books. The writing part of The New Book Model. fmi: Cheryl Cran, 604-552-9640, info@CherylCran.com
December 10: Writing & Publishing Nonfiction, a seminar by Dan Poynter at the Learning Annex, Los Angeles. 6:30 to 10:00 PM. fmi (310) 478-6677. http://www.LearningAnnex.com
2003
January 11-12: Book marketing/promo-tion/distri-bution seminar in Santa
Barbara with Dan Poynter. For details, contact Para Publishing, PO Box
8206-896, SANTA BARBARA, CA 93118-8206. Tel: (805) 968-7277, Fax: (805)
968-1379. See
http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032
January 17-19: SAN DIEGO Writers Conference. The full four-hour New Book Model program. Fmi: Diane Dunaway, 858-484-8575; ddunaway@aol.com
March 28-30: WIN-WIN Writers Conference. FRESNO, California. Section
One of the New Book Model on writing. Stephen Blake Mettee, 559-876-2170.
sbm12@csufresno.edu
April 5: Space Coast Writers Guild, COCOA BEACH, Florida. The full four-hour New Book Model program. Fmi: Joyce Henderson, JEHwriter@cfl.rr.com
April 12: NSA-LOS ANGELES. The full four-hour New Book Model program. Contact Lynda Curtin, 818-507-6055; OppThinker@aol.com
April 26-27: Book marketing/promo-tion/distri-bution seminar in Santa
Barbara with Dan Poynter. For details, contact Para Publishing, PO Box
8206-896, SANTA BARBARA, CA 93118-8206. Tel: (805) 968-7277, Fax: (805)
968-1379. See
http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032
July 19-20: Book marketing/promo-tion/distri-bution seminar in Santa
Barbara with Dan Poynter. For details, contact Para Publishing, PO Box
8206-896, SANTA BARBARA, CA 93118-8206. Tel: (805) 968-7277, Fax: (805)
968-1379. See
http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032
September 19: Magnificent Marketing Symposium, Dottie Walters, UNIVERSAL CITY. Fmi: Michael MacFarland, Michael@walters-intl.com. http://www.walters-intl.com
October 18-19: Book marketing/promo-tion/distri-bution seminar in Santa Barbara with Dan Poynter. For details, contact Para Publishing, PO Box 8206-896, SANTA BARBARA, CA 93118-8206. Tel: (805) 968-7277, Fax: (805) 968-1379. See http://parapub.com/accessreport.cfm?report=167&refpage=edutrain.html&userid=10313032
Here is something funny we have found on books, writing, publishing, authors and/or words. If you have a laugh to share, please send it to DanPoynter@ParaPublishing.com
A. WARNING LABELS. Manufacturers of consumer products have to be liberal
with the warning labels these days, lest they get sued. But for these,
it's hard to know whether the company is being outright stupid or if they're
simply targeting the most brain dead dumb among us.
See
http://www.rinkworks.com/said/warnings.shtml
B. MORE SIGNS FROM TOM ANTION
= Sign in an expensive shop, "If you don't see what you want, .
. .be grateful."
= In a bakery, "Cake's 66 cents, Upside down cakes 99 cents."
= In traffic court, "Don't complain! Just think of the tickets
you should have gotten but didn't."
= Really smart sign in hardware store, "Fishing Tickle" The
people who came in to correct the spelling bought things.
= At a filling station / restaurant, "Eat here. Get gas."
= Texas restaurant: Steak $10.00. $5.00 steak is tougher.
= Sign on field being seeded for grass: "Your feet are killing
me."
= Clothing store: "Shirts 9.95. They won't last long at this
price."
= "When this sign in under water road is impassible."
= Reader Judy Cullins tells of a sign in Hilo, Hawaii, in front
of a cemetery that says, "NO EXIT"
= Sgt. David Smith sends us a picture of a sign that needs no
explanation http://r.pm0.net/s/c?dx.bgt.17.28w.rbe
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